Smoio vs. Rebrandly

Simpler, Cheaper, GDPR-Compliant

Rebrandly is a feature-rich link management tool from Italy. But: complex pricing, unclear hosting, and cookies for analytics. Smoio offers the essentials - transparent and GDPR-compliant.

Feature Smoio Rebrandly
GDPR Compliant
No Cookies
EU Hosting
Germany Hosting
Schrems II Compliant
No JavaScript Tracker
Public Tech Documentation
Transparent Pricing
Custom Domains
API Access
Click Analytics
Geo Tracking

The Problem with Rebrandly

Unclear Hosting

Rebrandly uses globally distributed AWS infrastructure. Where exactly your data ends up is not transparent. EU-only hosting is only available in the expensive Enterprise plan.

Complex Pricing

Rebrandly charges by "Tracked Clicks" with hidden limits. The Starter plan ($13) only has 5,000 tracked clicks - after that, it gets expensive quickly.

Tracking Cookies

Rebrandly uses cookies for advanced analytics. This requires cookie consent and makes GDPR compliance more complicated.

Why Smoio is the Better Choice

100% Germany

Smoio hosts exclusively in Frankfurt. No global infrastructure, no uncertainty, no hidden data transfers.

Clear Pricing

With Smoio, you pay €19-99/month with clear limits. No "tracked vs. untracked" confusion, no hidden costs.

Zero Cookies

Smoio tracks completely without cookies. No consent needed, no banner, no GDPR gray area.

Fair Assessment

Rebrandly is an established provider with many enterprise features. If you need complex link routing rules, A/B testing, or deep linking, Rebrandly might be the right choice. For GDPR-focused, simple link tracking, Smoio is the leaner alternative.

Simple. Transparent. GDPR-Compliant.

Smoio: Link tracking without complexity - hosted in Germany, without cookies.

Try Smoio Free View Pricing